At the Press Conference held on the morning of July 30, 2024 at Thung Nham Ecotourism Area, Ninh Binh, the reigning Miss Cosmo Vietnam – Bui Thi Xuan Hanh was officially awarded the sash and announced to become the representative image of Culture and Tourism of Ninh Binh province. Miss Cosmo organization also officially announced the Miss Cosmo 2024 pageant schedule in Ninh Binh province including a series of activities to promote the Trang An – Bai Dinh – Hoa Lu – Khe Coc – Thung Nham scenic area. In addition, the cooperation signing ceremony between Miss Cosmo 2024 with Thung Nham Eco-tourism Area and Trang An Scenic Landscape Complex to become the Sponsor of the pageant was also held at the Press Conference. 

Ninh Binh, July 30, 2024, at Thung Nham Ecotourism Area, Department of Culture and Sports of Ninh Binh province presides and coordinates relevant agencies and units with Hoan Vu Saigon Joint Stock Company and the Miss Cosmo organization held a Press Conference, officially announcing the schedule of the Miss Cosmo 2024 pageant in Ninh Binh province, reigning Miss Cosmo Vietnam Bui Thi Xuan Hanh became the representative image of Culture and Tourism of Ninh Binh province and many other important information. 

The press conference was attended by hundreds of guests from various fields. Attending were Mr. Tran Viet Bao Hoang – CEO of Miss Cosmo, Head of the Organizing Committee of the pageant, Bui Thi Xuan Hanh – Miss Cosmo Vietnam 2023, representative of the Leaders of Ninh Binh Provincial People’s Committee , representatives of leaders of departments of Ninh Binh province, representatives of People’s Committees of Districts and Cities participated in the pageant.

The reigning Miss Cosmo Vietnam Bui Thi Xuan Hanh officially became the Image Representative of Culture and Tourism of Ninh Binh province

With the title of reigning Miss Cosmo Vietnam, Xuan Hanh is honored to be the first person of Ninh Binh to win the top prize of a national beauty pageant. Right after her coronation, the queen shared with the media her desire to use her influence in her new position to contribute to promoting and spreading the beauty of the country, people of Vietnam as well as Ninh Binh. 

Wishing to contribute and use her influence to connect the community and make positive contributions to her homeland, Miss Xuan Hanh was officially announced to become the representative image of Culture and Tourism of Ninh Binh province at the event. The press conference took place on the morning of July 30, 2024 at Thung Nham eco-tourism area. With this new mission, Miss Xuan Hanh will accompany departments and branches of Ninh Binh province in promoting the image, tourism potential and unique cultural values ​​of her homeland Ninh Binh to tourists domestic and international visitors. Xuan Hanh is expected to make an important contribution to promoting Ninh Binh’s tourism industry to develop even more strongly.

Miss Xuan Hanh talked about her new role: “As a child of Ninh Binh, born and raised in this land, I always carry pride in my homeland – a land blessed by nature. giving me captivating beautiful landscapes, unique cultural and historical values ​​and friendly, hospitable people. I am extremely honored and proud to become the representative image of Culture and Tourism of Ninh Binh. In my new role, I am aware of my great responsibility. With all gratitude and sincerity, I promise to do my best to promote culture and tourism of Ninh Binh to domestic and international tourists. I will use my image, voice and influence to introduce the beauty of my homeland, from famous landscapes such as Trang An, Tam Coc – Bich Dong, Hoa Lu, Bai Dinh,… to simple villages, delicious specialties and friendly, hospitable Ninh Binh people.”

Cultural stories and beautiful images and videos about Ninh Binh culture and tourism are the motivation for Xuan Hanh to build new ideas and promotional projects in the future. At the same time, it is also the luggage she brings to the upcoming Miss Cosmo pageant in September this year.

Miss Cosmo 2024 activity schedule in Ninh Binh

With the participation of more than 80 countries and territories around the world, Miss Cosmo 2024 promises to be one of the most explosive cultural and artistic events, attracting the attention and companionship of both fans and communities domestic and international media. The pageant is professionally organized according to international standards with attractive and exciting activities taking place in major tourist cities of Vietnam to promote the beauty of the country, culture, tourism and Vietnamese people to world friends. 

The highlight activity of Miss Cosmo 2024 is a series of vibrant festivals and cultural performances in many cities and provinces in Vietnam with the main theme: “Vivid Vietnam – Vibrant Vietnam” through a series of festivals from North to South. The Festival series will include 3 main activities: Hello Cosmo From Vietnam (Hanoi – Ninh Binh), Best Of Vietnam Festival (Bao Loc – Lam Dong), Best Of The World Festival 2024 (Ho Chi Minh City).

Accordingly, in Ninh Binh, Miss Cosmo 2024 contestants will arrive and stay from September 15 to September 17 to participate in a series of welcoming activities, cultural exchanges, fashion shows and heritage promotion. It is expected that more than 80 beauties from all over the world will visit and explore the magnificent natural beauty of the Trang An – Bai Dinh – Hoa Lu – Khe Coc – Thung Nham scenic area, all of which are beautiful landscapes that nature has bestowed on this land of Ninh Binh. 

“We are very honored to bring Miss Cosmo to Ninh Binh. This is a great opportunity to introduce the beauty of Ninh Binh culture and tourism to international friends, while contributing to promoting economic development. We believe that the exciting activities here will bring many unforgettable experiences to Miss Cosmo contestants and contribute to creating a special mark for this year’s competition” – CEO Tran Viet Bao Hoang said. 

The most notable activity of the pageant in Ninh Binh is the Fashion Show “Hello Cosmo From Vietnam”. This is considered a warm greeting from the Miss Cosmo organization and the host country of Vietnam to the participating countries. The event was organized by the organizers of Miss Cosmo 2024 in collaboration with local authorities in mid-September 2024 at Khe Coc, in the Trang An World Heritage Complex, Ninh Binh. 

At the Fashion Show “Hello Cosmo From Vietnam”, contestants of Miss Cosmo 2024 will perform costumes from the LE THANH HOA FALL – WINTER 24 collection (A strip of damask) by designer Le Thanh Hoa right in the middle of a natural setting. Naturally captivated by the majestic limestone mountains of Ninh Binh, creating a cultural flow that blends with the majestic natural beauty under the direction of talented director – Long Kan. Through this collection, designer Le Thanh Hoa wants to honor the cultural beauty, traditional craft villages and landscapes of Vietnam, creating outfits that are both boldly Vietnamese and suitable for current fashion trends.

Also in the series of activities in Ninh Binh, the Miss Cosmo 2024 National Costume competition night will also be held in Thung Nham, Ninh Binh hosted by Thung Nham Ecotourism Area. The National Costume sub-contest promises to be an impressive and majestic competition night with the theme of a typical festive spirit. Specifically, each country will bring their national costume and perform that costume on competition night. Pageant costumes carry the spirit of festivals, ceremonial occasions or typical meetings that clearly demonstrate the national culture of that country.

Unimedia cooperates with with Thung Nham Eco-tourism Area and Trang An Scenic Landscape Complex

Also at the Press Conference, Unimedia (Miss Cosmo Organization) and Thung Nham Eco-tourism Area, Trang An Scenic Landscape Complex officially signed a memorandum of cooperation to become the Silver Sponsor of the Miss Cosmo 2024 pageant. Thung Nham eco-tourism area plays the role of host and co-organizer of the National Costume sub-contest, Trang An Scenic Landscape Complex co-hosts a series of activities and Fashion Show “Hello Cosmo From Vietnam”. 

Trang An scenic complex is considered an intact chronicle of environmental change and human responses in the past, preserving the residential tradition of prehistoric people. According to archeology, Trang An was invaded and changed many times by the sea. The process of changing topography, geology and geomorphology lasting millions of years has created beautiful natural landscapes. In the Trang An scenic complex, Khe Coc is the place where the cultural living space of ancient residents is recreated after the sea retreat period. Choosing Khe Coc as the venue for the fashion show “Hello Cosmo From Vietnam” is an idea to affirm the long-standing value of proud Vietnamese culture and history.

Thung Nham eco-tourism area is imbued with indigenous elements of the Northern landscape of Ninh Binh. It is a valley surrounded by many steep cliffs, a harmonious combination of the majesty and poetry of nature. This is the ideal choice to organize a particularly important contest, contributing to honoring the diverse cultural beauty of countries through the traditional costumes of the National Costume sub-contest for contestants of Miss Cosmo 2024. 

At the signing ceremony, representatives of the parties aimed to organize a large-scale cultural event, bringing unique cultural experiences to the community, helping people access and learn about the cultures of other countries in the world. Miss Cosmo 2024 promise to attract tourists from all over the world, contributing to promoting local tourism and socio-economic development of Ninh Binh province in particular and Vietnam in general.

Miss Cosmo

Miss Cosmo is the International Beauty Pageant  – Festivals founded by Unimedia, organized in Vietnam for the first season in 2024.

Bearing the slogan “IMPACTFUL BEAUTY,” Miss Cosmo aspires to be a trailblazing organization for pioneering women, enabling and accompanying them in creating a civilized community and achieving excellent values for the community using voice and action. Not only does Miss Cosmo honor outstanding women with intelligence, beauty, perseverance, and inner strength, but it also provides an opportunity to promote and commemorate each country’s national pride and identity.